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Know more about your competition than they do! Keywords Research that the "guru's" don't tell you!

Description of Services

▪ We provide a private Membership Service that features personalized Research on each members specific business interest.

▪ We provide only the information you need. If you need Keyword Research select the Keyword Reports. Report #3 is "Who is bidding on my keywords". Select Report #4 if you are interested in who is paying the most for PPC advertising. Report #5 tells you how well your competitors are optimized. Save money and avoid repetitive information by selecting only the reports you need. This membership is ala carte... you only pay for what you ask for.

▪ We also provide Comments, Views and Suggestions for each report generated.

▪ We have unlimited email support for our Members.

▪ A Monthly newsletter is issued to help the members keep up on the latest Tips and Tricks.


 

 
 

Report #4

 Why is Report #4 so important? Answer: This report is the holy grail of watching the competition and the best part is they don't even know it!

Let's back up a bit...Report #4 answers the question "Who are the top advertisers on Google and Yahoo for my keyword?"

 

Here are some ways to use this Covert Info.

1. Check out their offers. Click on the URL and you will be taken to the site. Find out what their offer is. Is yours better?

How can you improve?

Do they offer bonuses?

Understand what these people do and you will be miles ahead.

2. Monitor this report over time to discover what keywords are converting and which are not. If you find that the advertisers are constantly changing, you should question whether this is a converting keyword. In other words the sales generated are being eaten-up by advertising costs. This does not mean you abandon the keyword. Maybe concentrate on articles or blog entries around this keyword.

 

On the other hand if the same advertisers show-up over time...one can assume that this keyword is converting well and the product they offer is profitable. Definitely check out these competitors.

 

You can see that Report #4 is very powerful and should be given the utmost attention when evaluating your product/market and your overall business model.

 
 

 
 

Effective Website Marketing starts with good Keyword Research.


Effective Website Marketing starts with good Keyword Research!
 

This is truly Affordable SEO. SEO Companies charge thousands for what you are about to see!


Back in the day it was possible to throw up a website and target a few major keywords and watch the traffic come to your site. Well, those days are gone forever. No more free ride.

Today I will discuss the true and viable ways to find the right keywords for you to use in optimizing your site. I have some screenshots to better illustrate the process and we will focus on spending your energy in the best places.

In this example we are going to build a website that caters to the Play Station Portable market. We will start by doing a search on one common term "psp".

Here is a screenshot of the result from Overture.

 

Listing of keywords and statistical data

Just concentrate on the "Searches" column and for now ignore the rest. You can see that the keyword "psp" received 313,661 searches for the last month. Generally, you can multiply that number by 5 to arrive at an approximate number of searches for all the major search engines.

Scanning down through the list you can see that the psp market is very popular...just tons of searches for different components.

If you are just starting out in this market you do not want to optimize your site on the keyword "psp". When there is such a high quantity of searches on a keyword chances are the competition will be broad and very fierce.

This is exactly the case with "psp" as you can see in the "Results" column. This column reflects how many webpages include your keyword "psp". There are 3.4 million occurrences for this keyword alone. Way too much competition to start with.

Start with the small fights first and go up from there!

Take on the battles you can win! Finding a small group of 3 to 6 under utilized keywords, optimize your website around this group and establish some traffic from the search engines. This is a fight you can win!

"How do you find the so-called under utilized keywords?" Excellent question. The above screenshot is an actual report that Members receive on whatever keyword they want. You can find out more about what the membership includes by going here Keyword Research Membership.

One quick and easy way to find those potentially ripe keywords is to glance down the column titled "R/S Ratio". Look for keywords that have an R/S Ratio under 1.00. These are the keywords that have more searches per month than Results. From the partial list above we see there are 12 keywords with a R/S Ratio under 1.00. Note: the actual list that members receive has between 100 and 200 keywords to evaluate.

In this example our focus is Search Engine Traffic so we want the keywords research to provide the keywords with the most searches and the least amount of competition (Results).

Now you have a short list of keywords that show some potential. In Part 2 we will take the short list and do some spying on the competition. Remember, we are looking for fights we can win. By knowing your competition you will be able to determine how to gain top search engine ranking with the least amount of effort. Hang-on you are about to see what SEO Companies don't want you to know! Affordable SEO that works.

Go to Part 2 

Affordable SEO Home
 

How does this work?
Gold members login to the members area to request and pay for reports. This is very simple and quick. Depending on the file size of your reports we will either email them to you or send you a link to  download the zipped file(s).

Take a look at the request Form

Stay ahead of the Competition...
Keyword Research is only a part of this service. Most people/organizations marketing on the Internet have no idea what the competition is doing. Now you can gain a clear advantage in any market.

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